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 Fans of The Apprentice (shown on BBC2) who are professionally involved in sales will have been struck by how much emphasis was made on sales ability throughout the different tasks which were set.
For those who missed this entertaining and compelling series, each week 14 business wannabes were put through various team tests which ranged from selling bunches of flowers for a profit to designing a children’s toy. Unlike other reality TV shows, the voting-out was not left to viewers but to Sir Alan Sugar who would make careful observations before barking the now famous words “You’re fired.” An additional edge to the suspense was when individuals were asked to identify the weakest link in their team. |
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Since joining my company a number of well meaning clients have said to me ‘you’re quite good at this, have you ever considered a career in sales?’ It always surprises me how many people don’t realise that recruitment is indeed very much a sales role. In fact, I believe recruitment could be the ultimate sales role. 
Inside the Tent Wins the Hearts and Minds of the Dragons 